Did you now that four in five (79 percent) of small businesses spend less than two hours per week on Twitter?
Why? Time. Rather, the distinct lack of it. With 96 percent of SMBs having five employees or less, social media is still a luxury. Around half spend less than two hours each week on Facebook, email or even their website, and 91 of SMB owners serve as the company’s primary marketer.
This infographic from Aweber presents 4 (and a half) things you need to know about SMB marketing in 2014.
- The ROI of Social Selling [INFOGRAPHIC]
- How 5 Brands Are Using Twitter in Latin America [INFOGRAPHIC]
- The Art of Smoasting: How to Boast on Social Media Like a Pro [INFOGRAPHIC]
- Social Media, Great Content and Email Marketing - The Anatomy of a Perfect Event [INFOGRAPHIC]