AllFacebook InsideFacebook InsideMobileApps InsideSocialGames SocialTimes LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

Social Media Guide For Financial Professionals [INFOGRAPHIC]

Social Media Guide For Financial Professionals [INFOGRAPHIC]

Have you heard? Everybody is using social media. With more than one billion Facebook and 218 million Twitter users logged on to the service on a regular basis worldwide, the opportunities for brands to attract, engage and convert prospects into customers have never been richer.

But not all businesses are the same. And for financial advisors and other professionals in that space the rules of the road are perhaps not as clear as they are for more customer-facing industries, such as retail. It’s fantastic that you want to use social channels to support your financial business, but where do you begin? More importantly, what does and does not work?

This infographic from Principal Financial Group takes a closer look at how financial professionals can incorporate social media into their marketing strategy.

Social Media Guide For Financial Professionals [INFOGRAPHIC]

(Source: Principal Financial Group. Finance image: kenteegardin via Flickr.)

Mediabistro Course

Social Media 101

Social Media 101Starting November 10, get hands-on social media training for beginners! In our popular online boot camp, you'll hear from social media and marketing experts on how to get set-up on the major social platforms, create meaningful content, and engage with your audience across various sites. Register now!