Social media means business – for brands of all shapes and sizes, in almost every industry and every country around the globe.

In fact, not having a well-defined and professionally-managed presence in one or more social media channels can leave the modern business looking out-of-touch and amateurish. Moreover, these platforms have consistently proven themselves to be powerful tools in the strategic arsenal of marketing and sales departments, and many firms that have been dismissive or short-sighted about the benefits of social media have suffered the consequences.

This infographic takes a closer look at some key statistics, facts and figures from this social media revolution.

(Source: Adeo.)