AllFacebook InsideFacebook InsideMobileApps InsideSocialGames SocialTimes LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

Posts Tagged ‘Advertising’

Does Twitter Take Away Businesses’ Verified Badge Once They Stop Advertising?

Some very interesting speculations have cropped up this week about the way Twitter handles its hush-hush verification process.

More than one business has reported Twitter yanking their verification badge the minute they stopped paying for ads on the site.
Read more

Twitter Ad Revenue Could Explode To $400M This Year

Although previous reports suggested otherwise, new data from GroupM says that Twitter is poised to bring in between $300 and $400 million in advertising dollars this year – largely thanks to the introduction of its self-serve advertising platform.
Read more

Too Many Ads On Twitter, Facebook Are Overwhelming Consumers [INFOGRAPHIC]

Are you overwhelmed with the number of ads flying across your computer screen, smartphone and TV? Well, if you think you’re facing advertising fatigue now, prepare yourself: Twitter has just announced that it would be increasing the number of ads you see on your iPhone and Android apps.

But will the move be well received? Consumers are sick of ads, feeling bombarded across their many media. A new infographic explores just how tired we all are of the ads we see on social networks, in our searchers, and whenever we turn our heads.
Read more

Twitter Brings On Two Ex-Googlers To Bolster Revenue Generation

Twitter has just made two significant hires in an effort to focus on its revenue generation.
Read more

Only 2% Of Ad Agencies And PR Firms Use Twitter For Their Own Lead Generation

When a client speaks with an ad agency about setting up a campaign, they naturally expect that agency to know their way around Facebook, Twitter, YouTube and other social media. And while the agency might have this know-how, new stats show that they didn’t glean it from practicing on their own brand: a paltry few agencies actually use Twitter or Facebook to advertise their own company.
Read more

Twitter Starts Slowly Rolling Out Self-Serve Ads

The rumor mill was right about this one: Twitter has finally launched its version of self-serve ads. Only (like everything Twitter does), it looks like it’s going to be a very slow process to get it out to the masses.
Read more

New Twitter Stats: 500 New Employees, 2400 Advertisers And A 3-5% Conversion Rate

Twitter’s Chief Revenue Officer Adam Bain spoke at Business Insider’s Ignition conference on Wednesday in New York, and gave the audience some insight into the current state of the business side of Twitter.
Read more

Airline Fined $50,000 For Falsely Advertising $9 Flights On Twitter

Ultra-low-cost airline Spirit Airlines is being fined $50,000 for violating federal rules prohibiting falsely advertising prices. And they did their advertising on Twitter.
Read more

Why You Can’t Compare Twitter Ads With Facebook Ads… Yet

Although it’s tempting to look at Twitter and Facebook, slap on the label of “social media” and think of ads on both networks as the same, that attitude is far too restrictive for both networks.

Facebook offers opportunities that Twitter does not, and vice versa. The ad products on Facebook are more mature, targeted differently and appear contextually differently within the site. So if your company is looking at Twitter and Facebook ads as one and the same, here are some distinctions to help you tease out the differences and see a bigger bang for your marketing bucks.
Read more

Meet Twitter’s Newest Official Account: @TwitterAds

If there was any doubt that 2012 would be the year that Twitter really geared up its advertising products, let that now be banished. The company has unveiled a brand new official Twitter account – and a shiny new blog to go along with it – called @TwitterAds today.
Read more

<< PREVIOUS PAGENEXT PAGE >>