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Posts Tagged ‘box office’

Maybe Twitter Can’t Predict Box Office Results After All [STUDY]

There has been a lot of buzz about how Twitter can predict real-world events like changes in the the stock market and political elections. However, a new study suggests that all of this clairvoyant Twitter talk might just be that – talk.
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Paranormal Activity 3 Breaks Box Office Records… Thanks To Twitter?

Last weekend Paranormal Activity 3 broke box office records when they closed the largest grossing weekend of all time for horror movies, and the biggest October opening ever, at a whopping $54 million. How did they do it? It looks like social media, and more specifically Twitter, played an important role in building major buzz that led to this horror flick’s record-breaking weekend.

Read more at Social Times