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Posts Tagged ‘brand ambassadors’

Digitally Engaged Moms Can Be Your Best Customers, If You’re Smart About It [INFOGRAPHIC]

Take it from me, digitally engaged moms are the best untapped resource around. Forget Millennials, people Рeveryone is targeting them.

If you’re an everyday product/service – you know, like food or underwear (neither of which I think Millennials use) – showing a little attention to your digitally engaged moms can be your social sharing golden ticket.

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Analytics Firms Shudder As Twitter Acqui-Hires LuckySort

Twitter acquired a slew of companies last year and appears to be aiming to top that number this year.

And it’s also looking (apparently) to keep third-party developers on their toes, as this latest aqui-hire, Lucky Sort, has contextual analysis pretty locked up – and it’s now in-house. Eep.

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What’s The Difference Between Influencers And Brand Advocates On Twitter? [INFOGRAPHIC]

There are lots of buzz words in social media – some of which are important parts of the vernacular while others are simply over-hyped.

One of these buzz words is “Influencers” – the big-name folks who have large followings on social media, particularly on Twitter. But if you’ve been pursuing influencers on Twitter, you might want to rethink your strategy.
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