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Posts Tagged ‘Brand’

How to Handle Website Downtime (Hint: Use Twitter) [Study]

If your website goes down, you’d better jump on Twitter. At least, that’s the lesson of a recent study prepared by Microsoft Learning and Psychster Inc.
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Why You Can’t Ignore Your Twitter Background

With the New Twitter update in September 2010, a lot of people felt that profiles had become nearly obsolete. If you click on a username, you will see a nice summary of that user, his or her most recent tweets, bio, follower and following count, and more – basically everything you’d see on the profile page. However, that doesn’t mean that people aren’t drilling down visiting your profile, to see your entire timeline, lists, or the connections the two of you share. So, if you want to brand yourself on Twitter at all, you can’t afford to ignore your profile’s background. Here’s why.
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Why You Need to Create a Tweet Schedule Now

What’s your business’ tweet style? Do you post last-minute “the weather outside is terrible so I’m going to stay in and drink cocoa” posts, or are your tweets targeted and professional? Businesses that don’t have an active tweet schedule need to create one today, in order to maximize the benefits of their Twitter presence. Learn how below.
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