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Posts Tagged ‘business of social media’

How Social Media Influences Business [INFOGRAPHIC]

How Social Media Influences Business [INFOGRAPHIC]

Did you know that more than a quarter of all time spent online is now devoted to social networking?

It’s easy to forget that a decade or so ago social platforms such as Twitter, Facebook, Instagram and Pinterest didn’t even exist, but in that short period of time social media has changed the world, and the business of social media has never been more important.

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Does Your Brand Have A Social Media Blind Spot (Which Is Killing Your Reputation)? [INFOGRAPHIC]

Did you know that a recent survey showed that more than one-third of CEOs fail to consider their company’s social media reputation when making business decisions?

Business to business (B2B) companies are twice as likely to not engage an audience online to defend their reputation as their business to consumer (B2C) counterparts, while smaller firms are slower to respond to online criticism – and often ignore it altogether – than larger organisations.

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