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Posts Tagged ‘christmas study’

iPhones, PS4s And Macbooks – What We Really Want For Christmas (According To Twitter) [STUDY]

iPhones, PS4s And Macbooks - What We Really Want For Christmas (According To Twitter) [STUDY]

So… what do you want for Christmas?

It’s a question many of us will hear at least once heading into the holiday season and, if you’re like the majority of people, your answer will be some of tech gadget… and it will likely be an iPhone, PS4 or Macbook.

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Brace Yourself: 83% Of UK Consumers Won’t Use Social Media For Christmas Gift Recommendations [STUDY]

Brace Yourself: 83% Of UK Consumers Won't Use Social Media For Christmas Gift Recommendations [STUDY]

Lately we’ve seen study after study that seems to show social media’s growing importance as a medium for research and inspiration for retail purchases, but there’s one thing that all of these reports have in common: they’ve been taken in the U.S.

In the rest of the world, proactive use of social media isn’t perhaps quite as advanced (slash commercial), certainly when the end game is e-commerce. The UK, for example, doesn’t appear to have much use for social media at all when it comes to Christmas gift recommendations. And when you stop to think about it, that kind of makes sense.

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