HootSuite Announces New Features, Including Klout Integration. Is This (Almost) The Perfect Twitter Client?
I’ve used and enjoyed HootSuite for about six months. Initially, this was entirely at work, because the platform is (comfortably) the best and most feature-rich way to manage multiple social media accounts, notably on a multi-user basis. It’s web-based, works out of the box, is fast and efficient, and gives you tons of control over your columns, allowing the end user – and their business – to see exactly what they want to see.
Lately, I’ve found myself drifting over to HootSuite at home, largely because of issues I’ve been having with Seesmic Desktop, which had been my Twitter client of choice for as long as I can remember.
Earlier today HootSuite was down momentarily while they added some new features to the platform. This included a welcome People tab, which allows you to quickly manage your new followers, as well as those you have recently followed yourself.
Interestingly, it comes with integrated support from Klout, which while not a flawless system is probably the closest thing we have right now to a reliable measure of an individual’s online influence and social status.