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Posts Tagged ‘data’

How To Use Data To Create A Fool-Proof Tweet Calendar

Let’s say your business sends, maybe, four original tweets per day. You participate in one or two back-and-forth exchanges of about three tweets each. And you retweet twice.

That simple activity adds up to nine tweets per day. Or 45 tweets per week. Or 180 tweets per month. And that’s not event all that active in Twitter terms. How are you keeping track of it all?

Hopefully you didn’t sheepishly answer “We don’t.” But if you did, there’s help.

By simply accessing the data freely available to you on Twitter and through third-parties, you can create a Tweet Calendar that will keep your content organized, on-message, and ensure that all team members are on the same page.

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Mediabistro Course

Twitter Tools for Marketing

Twitter Tools for MarketingWork with the formerly founding editor of AllTwitter to learn the tools and applications to maximize your impact! Starting December 3, Lauren Dugan will teach you how to manage your Tweet schedule using programs like TweetDeck and Hootsuite, search for people, trends, and content, and analyze your social growth and other important metrics. Register now!

DataSift And Bit.ly Partner To Give You More Information About Who’s Clicking Your Links On Twitter

Social media marketers love to talk about engagement, but it’s often quite difficult to measure. Sure, you can see the number of retweets your latest words of wisdom received, but how do you determine who saw those retweets and took the time to click on them?

A new partnership between two of Twitter’s preferred partners promises to improve how we measure engagement, virality and the success of our content on Twitter.
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Crowdsourced Twitter Contest Aims To Predict Psychopaths From Their Tweets

Can you predict whether someone is a psychopath in 140 characters or less? The organizers of this crowdsourced data science contest think so!
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Twitter Offering Access To 30 Days Of Historical Tweets Through Gnip

There are plenty of social media evangelists who believe Twitter can predict election results, or how many people will buy the latest smartphone, but we often forget how powerful historical data can be.

Twitter is now offering access to 30 days of historical tweets, so you can view who was saying what about your brand before the intern tweeted that off-color joke.
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Twitter Stores iPhone Users’ Full Contact List For 18 Months

Do you know who has access to your private information? If you’re an iPhone user, I bet Twitter has access to more of it than you’re aware of.

By clicking the “Find Friends” feature to scan your contact list for people already on Twitter, you’ve given Twitter access to your entire contact list, and allowed them to store it in their servers for a full 18 months.
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Go Beyond Follower Count: Now You Can Sort Twitter Users By Country, Tweet Count, Klout And More

If you’re a data hound, or you’re just interested in the who’s who of Twitter, ZoomSphere is a great place to start.

It’s not just a database of the top Twitter users, but rather a database that you can sort by multiple factors, getting down to the nitty gritty of who is leading Twitter in your country, who’s growing the fastest, and who’s the most influential.
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Are Your Followers Cat Lovers Or Ice Cream Addicts? Get To Know Their Every Detail With “Know Your Twitter Followers”

If you’ve ever wondered what kind of music your followers listen to, whether they’re dog or cat people or which browser they prefer, you’re in luck: You can now get a detailed, insightful analysis of your followers from a new service called “Know Your Twitter Followers.”
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Mapping The Language Of Tweets [INFOGRAPHIC]

In a beautiful infographic, self-professed “geek of maps” Eric Fischer (@ENF) has created a complex web of the language of tweets.

Showing each language in a different color, Fischer has mapped which language is tweeted where on a glow-in-the-dark style map of the world. Check it out below.
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MLB #PostSeason Tweets Show Heartbeat Of Sports Fans [INFOGRAPHIC]

Sports fans are among Twitter’s most active users. But their behavior patterns are often not like those power-users you see tweeting 25 times a day, even on Sundays – instead, they log on during a game, tweet and retweet like crazy, and log off.

TwitSprout, creators of a one-page Twitter dashboard for all the stats you could want about your Twitter profile, has taken a look at the surge of tweets sent during the MLB post season games, and discovered the heartbeat of baseball fans around the US.
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Twitter Mobile Data Usage Grew By 300% In The First Half Of 2011

Mobile data use has been booming lately, according to a new report from Allot Communications. The first half of 2011 saw a 77 percent increase in mobile data usage across the board, with Twitter leading the pack in terms of mobile uptake – at a whopping 300 percent increase over the first half of the year.
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