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Posts Tagged ‘ESPN on Twitter’

Twitter And ESPN Amp Up Their Collaboration

Back in December, Twitter teamed up with ESPN and Ford to provide embedded replays from football games in posts sent via Twitter.

The replays, which each began with a short promotional clip for the Ford Fusion, were selected by ESPN’s college football editors and promoted by both ESPN and Ford to people not following Ford or ESPN on Twitter, but solid potential followers based on the people they follow and what they tweet about.

The partnership was evidently a success (in fact, ESPN said the video highlights were seen more than 7 million times), because Twitter and ESPN are amping up their joint efforts.

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Mediabistro Event

NASA Joins AllTwitter Conference

AllTwitter Marketing ConferenceDiscover how to turn Twitter followers into your best customers at AllTwitter Marketing Conference, June 4 in San Francisco. John Yembrick, Social Media Manager of NASA, will show you how to attract, engage, and convert on Twitter. Save $50 off on-site prices and register today.

15 Best Fantasy Football Twitter Accounts To Follow

Alright, all you fantasy footballers left in the game.

You’re surely already scouring the Internet and DVRing ESPN for any tips and tricks, and the latest player intel.

But make sure you’re giving yourself that extra advantage by tuning into Twitter.

Here are 15 must-follow Twitter accounts for fantasy football fanatics:

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Twitter, ESPN And Ford Team Up To Embed College Football Replay Videos Into Tweets

Just in time for bowl season, Twitter has teamed up with ESPN and Ford to provide embedded replays from football games in posts sent via Twitter.

It really takes the concept of “instant replay” to a whole new level.

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Sorry Sports Fans, @ESPN Has Sent You Packing

Following @theonion’s still record 485,000 cull last month, ESPN (@espn) becomes the latest high-profile Twitter account to essentially start over and unfollow almost everybody in their network.

Sorry Sports Fans, @espn Has Sent You Packing

From 102,467 on May 12 to just 54 at the time of writing – a drop of 102,413 in about 48 hours. That’s a reduction of 99.94 per cent. It’s also a very smart move, as Twitter simply doesn’t work if you follow tens of thousands of people back.

And with the new Business Center toolkit on the horizon, there’s absolutely no need for brands to clutter up their screens with everybody and their uncle just because they might want to send over a direct message. My money’s on @wholefoods next.