Salesforce.com, a global enterprise cloud computing company, has inked a deal with Twitter to enable its Radian6 customers to access tweets directly from the firehose.

This will be especially useful for those using Radian6 for customer relations management, as they now have insight into what their customers are tweeting about in real-time.
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There are plenty of social media evangelists who believe Twitter can predict election results, or how many people will buy the latest smartphone, but we often forget how powerful historical data can be.

Twitter is now offering access to 30 days of historical tweets, so you can view who was saying what about your brand before the intern tweeted that off-color joke.
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Content publishers now have another tool in their social media belt. Through a recently announced partnership between Mass Relevance and Twitter, publishers will be able to re-syndicate Twitter content to display on a website, on air, at a venue or anywhere else they see fit.
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Two weeks ago, Google let its deal with Twitter expire, effectively eliminating its Realtime Search results and the prominence given to tweets when users searched for news items. Now, rumors have it that Twitter isn’t playing the jilted partner for long – they’ve already entered into talks with Google’s rival, Microsoft’s Bing, to extend a similar service.
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Pew! Pew! If you’re a gamer from times past, or you’re a young’un with a taste for the retro, you’ll appreciate the “DataSift Invaders” game developed by social search service DataSift. It’s Space Invaders meets Twitter, in a cool mashup of the old with the new, and a great showcase of what you can do with detailed Twitter data.
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Twitter partnered with Gnip back in November to start selling tweets from the firehose. And now Gnip will be offering some advanced features to its customers, including Klout scores and language filters to better analyze what’s being said on Twitter.
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While Promoted Tweets, Trends and Accounts are the more visible of Twitter’s two main revenue-generating offerings, tweets from the fire hose is probably more interesting to developers. And this side of things just got a lot more interesting: in a new partnership announcement, Twitter will now be selling over 40 points of data attached to each tweet and up to 10,000 keyword filters, for just 30 cents an hour.
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