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Posts Tagged ‘health’

FDA Wants Drug Companies To Tweet Dangerous Side Effects

FDA Wants Drug Companies To Tweet Dangerous Side Effects

The FDA is looking to Twitter for another avenue to educate consumers about the possible dangers of prescription drugs.

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Mediabistro Course

Twitter Marketing

Twitter MarketingStarting November 3, learn how to reach influencers, build followers, and engage a community in your brand! Taught by the former marketing director at Conde Nast Digital, Jim Hopkinson will teach you how to use analytics to measure your success, use hashtags to direct conversations, and optimize your tweet schedule to make sure you're reaching your followers when they're listening. Register now!

Twitter And Everyday Health Launch Global Real-Time Content Partnership “HealthBeat”

Social healthcare is the hot button topic of the year, and Twitter is scientists and sociologists’ dream as a petri dish of research data.

Twitter has helped track flu outbreaks, source vaccine research, and fight obesity in kids.

And companies are paying attention. Twitter and Everyday Health, Inc., a comScore Top 50 media company creating original health and wellness content, have announced a global content partnership to provide real-time health information and breaking news to the Twitter community.

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Twitter Emerges As Reliable Source For Vaccine Research [STUDY]

A new study in the American Journal of Infection Control reveals that Twitter is now a popular and reliable source for receiving and sharing new information about vaccines.

The implications of the finding are potentially huge.

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Twitter Wants Healthcare Marketers To Start Tweeting

Twitter is actively courting healthcare marketers, appearing at San Francisco’s Health 2.0 conference on Monday to talk about the surge in health-related tweets that users are sending, and to encourage marketers to jump on this trend.
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Twitter Faster At Tracking Epidemics Than Health Officials

Social media is revolutionizing real-time, breaking news, allowing marketers frictionless interactions with customers, and connecting people across the globe. And now you can add one more notch to its belt: New research shows that Twitter is perhaps a better predictor of how an epidemic spreads than health officials.
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Researchers Find Shocking Health Misunderstandings By Studying Tweets

Researchers from John Hopkins University have found that Americans are often treating their ailments with the wrong medications. They studied 1.5 million health-related tweets between May 2009 and October 2010, and uncovered this and several other facts about the health of the nation.
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How Twitter Can Help Save Lives

The healthcare industry has a tough time on social media. They have to balance instant, transparent communication with the legal ramification of offering health advice through a tweet as well as patient privacy. But a new case study from Atlanta, Georgia’s Emory Healthcare shows how all of this can be juggled, and in a crisis situation too.
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