Posts Tagged ‘@katyperry’
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I wrote about this last week and called it pretty much spot-on, because as of right now, Sunday, November 3, 2013, at 2.30pm ET, U.S. pop superstar Katy Perry has usurped Canadian teen idol Justin Bieber as Twitter’s most popular user, and is now likely to become the first profile to reach 50 million followers on the platform.
Remember when Ashton Kutcher was the king of Twitter?
No? I’m not surprised. It was a while back. You kind of had to be there. Kutcher was Twitter’s numero uno – that is, most-followed user – for quite some time, and was actually the first account to reach one million followers. Fast-forward to the present day, and Ashton isn’t even in Twitter’s top ten (he’s 30th).
Because in this cockamamy, crazy world that we call social media, life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.
Justin Bieber continues to reign supreme as the king of Twitter, with his now more than 45 million followers enough to edge out second-placed Katy Perry, although the gap is narrowing rapidly, and Perry is on track to catch and pass Bieber before the end of the year.
Indeed, over the past six weeks Perry has added more than 3 million extra fans to her Twitter profile, and her tally of 44 million and change is a little more than one million followers behind Bieber, who added just two million over the same period. Right now, Perry is adding twice as many followers per day as Bieber – if this continues, she could be Twitter’s numero uno by the time of our next update.
Justin Bieber continues to reign supreme as the king of Twitter, with his more than 43 million followers still leaving him well clear of second-placed Katy Perry, who passed former long-term Twitter number one Lady Gaga last month.
Indeed, Perry has gained ground on Bieber in August, narrowing the gap between her and the coveted Twitter top spot by a couple of hundred thousand followers, but the 2.2 million gap is still a big ask. Bieber, meanwhile, remains on track to become the first Twitter user in history to reach 50 million followers, which he should reach by January of next year.
We’ve been saying that it’s been on the cards for a while, but long-term Twitter numero uno Lady Gaga, who was the most-followed user on the micro-blogging social network for more than two years, has fallen to third place amongst the platform’s elite, being caught and passed by Katy Perry.
For a couple of years now, Twitter’s most-followed user list has been dominated by female pop singers. Six of the top ten Twitter users – Lady Gaga, Katy Perry, Rihanna, Britney Spears, Taylor Swift and Shakira – fit within that category, and if you include Justin Bieber (at #2) and Nicki Minaj (at #11), eight of Twitter’s top eleven most-followed personalities are pop stars, each of whom has tens of millions of followers.
But who do they follow on Twitter?
I’ve written about this before within the context of larger articles but it bears repeating as it’s important and I still see it happening far too often with new (and old) accounts, and even some very glamorous celebrities.
While Twitter automatically re-sizes your profile avatar to 73 by 73 pixels for display in timelines, this doesn’t mean you should make your image this size when you create it. In fact, my recommendation is that you image needs to be a minimum of 300 pixels wide (and/or high), for the following reasons.
- When somebody visits your profile and clicks on your image, it just feels a little, well, strange when that image stays the same size or – and this happens more than you might like to believe – actually gets smaller. (Yes – some people are uploading tiny images that Twitter is then making bigger within the stream). When I click on your image, I want to see YOU. Or I want to see YOUR brand logo. In all of its splendour.
- Many external Twitter software clients have a built-in profile viewer. In some cases, these viewers will make the profile avatar significantly bigger than 73 x 73 pixels, which leads to a horribly distorted, grainy effect on small avatars, which makes you look like a porn star. We already have enough of those on Twitter, and I’m sure it’s not the way you were intended to represent yourself.
Two well-known accounts who get it right:
Okay, not everybody looks like Katy Perry. But if you’re using a small avatar image because you’re unhappy with your picture, then change the picture. I wholeheartedly recommended that all individuals on Twitter and all persons representing their company or brand as an individual use their own photo for their avatar – it makes you seem real – but that means taking the time to find one that best represents who you are. A close-up of your eyeball or a snapshot of the miniature you taken from a couple of miles away doesn’t really tell me an awful lot, but if that’s what you want then the image should still get bigger when you click on it.
Otherwise, it absolutely feels like you’re hiding away. That you’re ashamed of that picture. That may well be the case – I’m no Hugh Jackman myself – but that means making a little effort to find (or take) a photograph that you like and are confident to share with the world. Trust me on this: it pays off because it makes the right impression. When we visit your profile page we want to see YOU – not Twitter’s chopped-down version thereof.