As we shared in late September, according to a study done by the Pew Research Center for the People & The Press, “for American adults under 30, social media has far surpassed newspapers and has equaled TV as a primary source of daily news.”

The millennial demographic is definitely intriguing when it comes to studying online behavior. Delve a little deeper with this infographic created by Scarborough Research.

Some key insights:

-33% of millennials agree that they’re among the first of their friends and colleagues to try new technology products
-34% of millennials say that going online is one of their favorite things to do in their free time
-69% of millennials agree they consider themselves to be very sociable

Check out the full infographic, below.

Read more

Where do you go for news? For break news, you likely check Twitter – who doesn’t? (Non Twitterers, yes, we know.)

But where do you go on a daily basis to see what’s what? Google News? Yahoo? A crinkly, oversized, ‘gonna give you a paper cut’ newspaper?

Yep, folks are staining their fingers on newspapers’ pages less and less – and particularly those under 30.

Read more