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Posts Tagged ‘MLB’

Marketer’s Guide to the Major League Baseball World Series (on Twitter) [INFOGRAPHIC]

Marketer’s Guide to the Major League Baseball World Series (on Twitter) [INFOGRAPHIC]

The 2014 MLB World Series is underway, with the San Francisco Giants enjoying a 1-0 lead on the Kansas City Royals after their victory yesterday. Game two is tomorrow, and Twitter provides an easy and effective way for fans to get involved.

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MLB All Star Game Dominates Twitter With More Than 1 Million Tweets

Yesterday’s MLB All Star Game was also an All Star on Twitter, with more than 1 million tweets about the game including a peak of 23,00 tweets per minute for Mariano Rivera’s relief appearance.

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Comedian Rob Delaney Takes Over @MLB Twitter Account, Hilarity Ensues

Brands handing the reins of their social media accounts over to influencers for temporary takeovers is nothing new.

But the Internet pays attention when the brand-influencer combo is particularly unexpected.

Yesterday, May 7, from noon-7 p.m., comedian Rob Delaney took over the @MLB Twitter account. Let’s just say there were some curveballs.

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MLB #PostSeason Tweets Show Heartbeat Of Sports Fans [INFOGRAPHIC]

Sports fans are among Twitter’s most active users. But their behavior patterns are often not like those power-users you see tweeting 25 times a day, even on Sundays – instead, they log on during a game, tweet and retweet like crazy, and log off.

TwitSprout, creators of a one-page Twitter dashboard for all the stats you could want about your Twitter profile, has taken a look at the surge of tweets sent during the MLB post season games, and discovered the heartbeat of baseball fans around the US.
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Stephen Colbert To Be Given Control Of @MLB For 24 Hours

If you follow the Major League Baseball’s official Twitter account, be prepared for some off-topic tweeting in the next little while: Stephen Colbert has just been granted 24 hours access to the League’s Twitter account. As Colbert would say, you’re welcome.
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