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Posts Tagged ‘mobile social media’

More Than 7 in 10 Twitter, Pinterest Shares Are Now Done Via a Mobile Device [STUDY]

More Than 7 in 10 Twitter, Pinterest Shares Are Now Done Via a Mobile Device [STUDY]

The vast majority of all Twitter and Pinterest social sharing is now done via a mobile device – compared to slightly more than half of Facebook sharing – reveals a new study from ShareThis.

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Mobile Usage Continues To Skyrocket [INFOGRAPHIC]

Did you know that, by 2015, mobile Internet usage will surpass desktop usage?

That means that there’s more power than ever before in the mini computers we all carry around in our pockets (or purses).

After surveying 500 consumers, Yesmail Interactive created the below infographic that displays just how drastically mobile has affected consumer shopping patterns and interaction with brands through social media.

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79% Of People 18-44 Have Their Smartphones With Them 22 Hours A Day [STUDY]

Quick: what’s the first thing you do when you wake up?

Yawn? Hit the snooze button? Go to the bathroom? Brush your teeth?

If you’re like 80% of 18-44-year-olds, the answer is “check my smartphone.”

A new IDC Research report, conducted online with data from 7,446 Android and iPhone users ages 18 to 44 during a week in March, reveals some eye-opening mobile social media intel.

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Is Mobile Social Media Bad For You (And Your Phone)? [INFOGRAPHIC]

Did you know that 47 percent of people who use social media do so on their mobile phones?

With billions of users across platforms such as Facebook, Twitter and LinkedIn, this connectivity comes at a cost. While monthly fees are dropping, mobile data usage is expected to grow twenty-fold by 2017 – and somebody has to pick up the check. And for the really addicted, constant use of social media apps and websites on their phone can pose a number of risks to mental and physical health.

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62% Of Mobile Users Don’t Want Social Marketing Messages From Brands [STUDY]

Did you know that more than 60 percent of UK smartphone owners use their device to access social media sites such as Twitter and Facebook?

This places social networking at the very top of the mobile space, ahead of games and even listening to music. Typically, users aren’t sat in front of their desks all day, but they do take their phones with them wherever they go. Which, of course, presents a new opportunity for brands to bombard them with advertisements and marketing messages.

So, here’s the billion dollar question: how do consumers feel about that?

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