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Posts Tagged ‘NBA’

New Trend: Having A Celebrity Take Over Your Brand’s Twitter

In what is becoming a Twitter trend, another famous person is taking over a sports establishment’s Twitter stream to cover a game.

Last week we told you about Alyssa Milano taking over the National Hockey League’s handle for the night to cover the LA Kings game against the Phoenix Coyotes. She’s a big fan of the Kings.

Well tonight’s Twitter fun is all about basketball – and it will be coming to you live from a player, not a celebrity: the New York Knicks’ “Renaissance Man,” Amar’e Stoudemire.
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Over 370,000 Tweets Sent To Determine Winner Of NBA Dunk Contest

Twitter users held the fate of four NBA superstars in the palms of their tweeting hands on Saturday, as they competed in the Sprite Slam Dunk contest. And one of the four came away the victor – after dunking over a mailman, a motorcycle and other quirky items – after Twitter fans voted him the favorite.
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NBA Slam Dunk Contest To Be Determined By Twitter

The 2012 all-star NBA Slam Dunk contest is getting rid of stuffy judges and replacing them with the fans – during the live broadcast, fans can vote for their favorite slam dunker by sending in a tweet.
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The AP Settles Over NBA Twitter Lawsuit, Pays $20,000 Fine

The Associated Press has settled a lawsuit with an NBA referee who felt he was defamed by a tweet from one of their writers.

The AP has agreed to pay $20,000 in damages to the referee to cover his legal costs, as well as remove the tweet from the writer’s account.
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Ouch: NBA Fines Miami Heat Owner $500,000 For Tweeting About The Lockout

The NBA is very, very serious about their “no talking” rule during this season’s lockout.

Miami Heat owner Micky Arison was fined a massive $500,000 on Monday for using his Twitter account to discuss details of the lockout.
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NBA Coaches Fined $1 Million If They Retweet Players During Lockout

The NBA is doing what it can to keep coaches and general managers away from the players during the lockout – even threatening a massive $1 million fine for any coach caught retweeting or even just @mentioning a player on Twitter.
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Another Twitter Lawsuit Comes to Light

Uh oh, it looks like Twitter lawsuits are becoming trendy now. After Courtney Love settled hers out of court for over $400,000 and a British politician was ordered to pay over £50,000, a new Twitter libel case has sprung up, this time in the sports industry. An NBA referee is suing the Associated Press and one of its sports writers over a tweet.
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