Have you used Twitter search? I mean really used it? If not, you’d be surprised at the kinds of insights you can get into what people are talking about right now.
Twitter’s advanced search lets you go beyond just seeing who’s talking about “Starbucks lattes”, and discover who wishes they had one right now, who thinks they’re too expensive, and who’s following the Starbucks account for a discount coupon. And we’ve got five key search operators to help you do just that.