As social media becomes increasingly important for businesses to reach consumers, digital networking is beginning to replace more time-honored communications tactics.

Real estate in particular is a field that thrives on connectivity – and where better to nurture connections than on Twitter and other social networks?

According to the Wall Street Journal, top commercial real estate firms are recognizing this necessity and starting to beef up activity on Twitter, LinkedIn and other platforms.

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Twitter co-founder, Evan Williams, is not making a lot of friends in his neighborhood lately. With plans to tear down and rebuild his $3 million dollar home, he seems to making quite a few enemies – 240 of them and counting.
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