AllFacebook SocialTimes 10,000 Words MediaJobsDaily

Posts Tagged ‘smb study’

73% Of Fast-Growing SMBs Increased Social Media Spend In 2013 [STUDY]

73% Of Fast-Growing SMBs Increased Social Media Spend In 2013 [STUDY]

Three-quarters of “hypergrowth” small and medium-sized businesses (SMBs) in North America increased their budgetary spend on social media and social media advertising in 2013, reveals a new study from LinkedIn.

Read more

Sponsored Post

Hands-On Social Media Training for Beginners

Social Media 101In our Social Media 101 boot camp, you'll determine the social media sites that matter most to you, based on personal and professional goals. Starting May 13, you will learn the best practices for using Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram and Tumblr, along with complete personal profiles on each site. Register today!

Small Business Owners Find Facebook Harder To Maintain Than Twitter [INFOGRAPHIC]

According to a recent Manta survey of more than 1,200 small business owners, the majority (79%) are optimistic about their business prospects for the rest of 2013.

While only 5% of small business owners plan to hire new staff in the short term, nearly 26% are investing in social media, online advertising, and marketing.

Read more

How SMBs Benefit From Their Twitter Presence [SURVEY]

To help understand the value of Twitter for SMBs, Twitter asked global research firm Market Probe International to survey 500 people ages 18+, across several verticals in the US and UK, who currently follow SMBs on Twitter.

The findings, below.

Read more

How Digital Marketing Has Changed Small Business [INFOGRAPHIC]

Here’s an interesting statistic: five years ago, just 10 percent of small businesses were using social media for marketing purposes. Fast-forward to the heady days of 2013, and that number has leapt to 87 percent.

What else has changed for SMBs in the last half-decade?

Read more

Social, Mobile And Staffing Cited As Key Factors For SMB Growth, Says Study [INFOGRAPHIC]

Did you know that 22 percent of small businesses now use or plan to use Twitter in the next year?

That’s according to a recent study from Paychex, which also revealed that, after some initial reluctance and teething problems, SMBs have stared to warm up up to social media – 14 percent favour Pinterest, 25 percent are pro Google+ and more than two in five are use or plan to use LinkedIn (41 percent) and Facebook (42 percent).

Read more

Just 35% Of SMBs Use Social Media For Marketing [INFOGRAPHIC]

Word of mouth and good, old-fashioned advertising rank ahead of social media for the marketing needs of the majority of small businesses, reveals a new study.

Hiscox surveyed 500 owners or partners of SMBs in the U.S. and discovered that just 35 percent of small businesses were actively using social media, which was less than half (79 percent) of those that were relying on word of mouth.

Read more

Less Than 20% Of SMBs Are Using Twitter, Says Survey [STUDY]

Small and medium-sized brands across the U.S. are struggling to implement social media into their business model, reports eMarketer, citing a study from SMB Group.

Less than a quarter (24 percent) of small businesses – defined as those with between 24 and 99 employees – said that they currently used social media in a “strategic and structured way”, and, overall, just 12 percent have an active company Twitter profile.

Read more