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Posts Tagged ‘sochi social media’

Visa, OMEGA, Samsung Lead Sochi Brand Social Mentions [INFOGRAPHIC]

Visa, OMEGA, Samsung Lead Sochi Brand Social Mentions [INFOGRAPHIC]

Ice hockey might have generated the most buzz amongst sports fans on Twitter during the Sochi Winter Games, but Visa dominated the conversation amongst the official Olympic sponsors, reveals new data from Engagor.

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How Sochi Does Social [INFOGRAPHIC]

How Sochi Does Social [INFOGRAPHIC]

Here’s a pair of uncomfortable truisms: the Winter Games doesn’t generate the same amount of hype and buzz as the summer Olympics, and Sochi 2014, thus far, isn’t standing up to the social media onslaught generated by London 2012.

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