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Posts Tagged ‘social marketing’

Four in Five Marketers Promote Content via Social Media [STUDY]

Four in Five Marketers Promote Content via Social Media [STUDY]

80 percent of U.S. marketing professionals use social media to promote their content, reveals a new study.

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Mediabistro Course

Social Media 201

Social Media 201Starting October 13, Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!

A Beginner’s Guide to Social Selling [INFOGRAPHIC]

A Beginner's Guide to Social Selling [INFOGRAPHIC]

Here’s an interesting statistic: according to a recent survey, 78 percent of salespeople who use social media outsell their peers.

Almost three-quarters (73 percent) who implemented social sales techniques outperformed their competitors, and 66 percent achieved a greater quota attainment for sales reps by using these methods.

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41% Of Marketers Incorporate Social Media Into Their Email Campaigns [STUDY]

41% Of Marketers Incorporate Social Media Into Their Email Campaigns [STUDY]

Four in 10 marketers worldwide integrate social media platforms such as Twitter and Facebook into their email marketing campaigns, reveals a new study.

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The Year Of The Social Small Business [INFOGRAPHIC]

The Year Of The Social Small Business [INFOGRAPHIC]

Did you know that 9 in 10 small to medium-sized businesses (SMBs) use or plan to use social media in 2014?

Which is good news for everyone, as SMBs drive the economy, creating 6 out of every 10 new jobs while contributing $3 trillion in revenue in North America alone last year.

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Marketing Trends That Will Dominate 2014 [INFOGRAPHIC]

Marketing Trends That Will Dominate 2014 [INFOGRAPHIC]

Did you know that in 2014 brands are forecast to spend $135 billion on new digital marketing collateral, with internet marketing expected to account for 25 percent of the entire advertising market by 2015?

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10 Tips For Smart, Targeted Digital Marketing [INFOGRAPHIC]

10 Tips For Smart, Targeted Digital Marketing [INFOGRAPHIC]

As big and important as they are, your digital marketing strategy should not just be all about Twitter and Facebook.

This is true whether you’re a big brand, SMB or startup, and it doesn’t matter if you’re a B2B or B2C company. You need to diversify. And to maximise that diversification, you need to optimise your targeting.

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Building A Social Business Beyond Social Media [INFOGRAPHIC]

Building A Social Business Beyond Social Media [INFOGRAPHIC]

A truly social business doesn’t stop at social media.

Simply using social, mobile and cloud technology within your corporate strategy isn’t enough. A social business is one that builds an ecosystem around its social media implementation, creating a fully integrated, nimble, innovative business.

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58% Of B2B Marketers Increasing Social Media Spend In 2014 [STUDY]

58% Of B2B Marketers Increasing Social Media Spend In 2014 [STUDY]

More than half of business to business marketers plan to increase their social media spend in 2014, reports eMarketer, citing data from Advertising Age.

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The Twitter Marketing Cheat Sheet [INFOGRAPHIC]

The Twitter Marketing Cheat Sheet [INFOGRAPHIC]

Twitter comes with a pretty steep learning curve.

Certainly, when you first join the network it can quickly get overwhelming. The strange jargon. The weird character limit. The fact that it all moves so fast. For a brand looking to use Twitter to maximise exposure to their business, raise awareness of products and services, and drive sales, it can all be a little too much.

Where do you even begin?

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Revolutionized Marketing: The Rise Of Social Media [INFOGRAPHIC]

Revolutionized Marketing: The Rise Of Social Media [INFOGRAPHIC]

Did you know that that 70 percent of consumers trust recommendations from their friends?

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