AllFacebook SocialTimes 10,000 Words MediaJobsDaily

Posts Tagged ‘social media management’

A Week In The Life Of A Social Media Brand [INFOGRAPHIC]

A Week In The Life Of A Social Media Brand [INFOGRAPHIC]

Socially media evolved considerably in the year between 2012 and 2013, and brands across the world took notice, delivering richer, highly-engaged content to an ever-growing audience, which demanded more, more, more.

After all, social media never sleeps. It’s a 24/7 business, and once you’ve turned the power on, you can’t switch it off. Social media can’t be bargained with. It can’t be reasoned with. It doesn’t feel pity, or remorse, or fear. And it absolutely will not stop, ever, until you are dead.

Read more

Sponsored Post

Hands-On Social Media Training for Beginners

Social Media 101In our Social Media 101 boot camp, you'll determine the social media sites that matter most to you, based on personal and professional goals. Starting May 13, you will learn the best practices for using Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram and Tumblr, along with complete personal profiles on each site. Register today!

70% Of Brands Response To Customer Complaints On Social Media Within 24 Hours [STUDY]

70% Of Brands Response To Customer Complaints On Social Media Within 24 Hours [STUDY]

As a brand using social media, how quickly do you respond to consumer complaints?

If your average response is an hour or less – and it pays to be honest here – you’re in pretty lofty company, as fewer than one in five (18 percent) of brands reply to customer complaints on channels such as Twitter and Facebook within 60 minutes, with 21 percent rarely or never responding at all.

Read more

Just 45% Of Brands Have Policy For Dealing With Customer Complaints On Social Media [STUDY]

Just 45% Of Brands Have Policy For Dealing With Customer Complaints On Social Media [STUDY]

Less than half of brands have effective policy in place for dealing with negative posts on their social media channels, reveals a new study from Social Media Marketing University (SMMU).

Read more

Don’t Feed The Twitter Trolls – How To Manage Negativity In Social Media [INFOGRAPHIC]

Don't Feed The Twitter Trolls - How To Manage Negativity In Social Media [INFOGRAPHIC]

As social media continues to grow and reaches, not millions, but billions of people around the planet, it inevitably starts to reflect and adopt the norms and behavioural patterns of “real life”.

That’s both good and bad. It’s good, because it empowers everybody to share their own content, thoughts and opinions freely and without prejudice.

And it’s bad, because it empowers everybody to share their own content, thoughts and opinions freely and without prejudice.

Read more

How To Get Your Social Media Fix In Just 60 Minutes A Day [INFOGRAPHIC]

How much time do you spend using social media?

If you’re anything like what’s increasingly becoming any other normal person, the answer to this question is two-fold: one, you’re using it a lot, and two, the time you’re spending on these channels is getting bigger all the time.

And if you’re using platforms such as Twitter and Facebook for business, as well as personal, you’re probably almost always using social media. So… how do you find the balance?

Read more

Social Media Management Periodic Table [INFOGRAPHIC]

Wouldn’t life just be easier if there was a scientific formula for social media management?

It’s your lucky afternoon.

The Social Media Management Periodic Table below, created by SEO agency Dynamic Search, provides an app-by-app map to social media success, a visual display to help you optimize your social strategy, complete with legend.

Read more

Tweetdeck’s New Column Filters Help You Sort Twitter Noise

Ever try to follow a #hashtag chat and get annoyed by certain folks posting irrelevant tweets that muck up the stream?

Tweetdeck now offers a way for you to wash that junk right out of your feed, with column filters.

Read more

The Social Media Workflow – How Much Time Does Your Brand Need To Invest? [INFOGRAPHIC]

Twitter, as you probably know, is free to use.

So is Facebook. In fact, every significant social media platform is and always has been free. There is no cost barrier to entry. Everyone can join, and everyone is welcome to use these tools to raise awareness of their brand, product and services, boost website traffic and drive sales.

But there are no guarantees. And nobody ever said it was going to be easy.

Posting text, photos, videos and comments, blogging, research, curation, engaging, listening and analytics… all of these things come with a huge cost, and it isn’t financial. It’s effort. It’s resources. And it’s time.

Your time.

Read more

Does Your Company Have A Social Media Strategy? [INFOGRAPHIC]

Social media has empowered businesses of all shapes and sizes across almost every industry to raise brand awareness, engage a global audience, boost website footfall and drive sales – providing they put in the work.

But it’s all about the conversation. Social networking by definition implies a two-way relationship, and brands need to be prepared to manage the bad with the good. No business model is perfect, and companies make mistakes. Are you ready to deal with the criticism?

Read more

How To Train YOUR Employees To Manage YOUR Social Media [INFOGRAPHIC]

Brands looking to forge a presence in social media have two basic options: do it themselves, or hire a third party.

Social media professionals can give your business a nice boost, particularly if employee resources are thin on the ground, but it certainly isn’t the ideal, and it comes at a price. And  it’s a literal one at that: outsourcing the management of your social media presence can be expensive.

Moreover, empowering others to update your Twitter, Facebook and Pinterest channels on your behalf doesn’t mean that your organisation can function without a solid social media plan. Indeed, any third party management should always be a temporary arrangement, because the best people to run your social outposts are always going to be found within your existing workforce.

But who amongst your staff roster is best qualified to do the work, and how do you train them up?

Read more