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Posts Tagged ‘social media marketing’

32% Of B2B Marketers Want Automated Social Media Integration [STUDY]

32% Of B2B Marketers Want Automated Social Media Integration [STUDY]

The automation of digital content is an essential tool for all marketers, but particularly those in the business to business (B2B) sector, where delivering the right message to the right lead at the right time can mean the difference between success and failure.

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Three Quarters Of SMBs Are Investing More Time In Social Media Marketing [STUDY]

Three Quarters Of SMBs Are Investing More Time In Social Media Marketing [STUDY]

As a small business owner, are you investing more of your time in social media?

You’re not alone, as new data has revealed that almost three-quarters of small and medium-sized businesses (SMBs) have increased the time they spend using social media for marketing purposes, with less than one in 10 cutting back.

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7 Social Media Marketing Trends For 2014 [INFOGRAPHIC]

7 Social Media Marketing Trends For 2014 [INFOGRAPHIC]

Did you know that 92 percent of marketers say that their social media efforts have generated more exposure for their businesses?

Indeed, it’s the main benefit of social media marketing. So what else is trending in 2014?

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9 Powerful Blog Promotion Tips From Marketing Experts [INFOGRAPHIC]

9 Powerful Blog Promotion Tips From Marketing Experts [INFOGRAPHIC]

Here’s the awful truth: nobody is reading your blog.

Nobody.

So, what are you going to do about it?

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The 5 Stages Of Corporate Social Media Grief [INFOGRAPHIC]

The 5 Stages Of Corporate Social Media Grief [INFOGRAPHIC]

Social media has quickly established itself as proven marketing strategy for brands of all shapes and sizes in almost every industry across the world, but some corporations are still resistant to get started.

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Facebook, Twitter, Pinterest, Snapchat – How B2C And B2B Marketers Use Social Media [STUDY]

Facebook, Twitter, Pinterest, Snapchat - How B2C And B2B Marketers Use Social Media [STUDY]

How are marketers using social media?

Largely, that depends on the sector in which they operate, as business to consumer (B2C) brands tend to favour different platforms to their business to business (B2B) counterparts.

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27 Social Media Marketing Tips From Enterprise Experts [INFOGRAPHIC]

27 Social Media Marketing Tips From Enterprise Experts [INFOGRAPHIC]

So you want to use social media to promote your business?

First, you need to establish your presence. “Having a Twitter account today is like having a web page 10 years ago,” says Lauren Teague, social media manager of the PGA Tour.

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How To Build A Social Media Marketing Funnel [INFOGRAPHIC]

How To Build A Social Media Marketing Funnel [INFOGRAPHIC]

How can you use social media to boost your brand?

By establishing a presence on the top social media networks that are most relevant to your business, updating regularly, engaging with customers and then measuring the impact, brands of all shapes and sizes across almost every industry can use platforms such as Twitter, Facebook, Instagram and Pinterest to raise awareness of products and services, drive website footfall and boost sales.

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Facebook, LinkedIn Rated Above Twitter For Social Media Marketing [STUDY]

Facebook, LinkedIn Rated Above Twitter For Social Media Marketing [STUDY]

Marketers have voted Facebook as the most marketing friendly social media platform, reveals a new study.

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Brands, Meet Your Customer Of 2015 [INFOGRAPHIC]

Brands, Meet Your Customer Of 2015 [INFOGRAPHIC]

Meet Mike. Mike is your customer, circa 2015.

Like his peers, Mike checks his smartphone throughout the day, every day. Mike has an opinion on your company, and will happily post his thoughts on social media.

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