AllFacebook InsideFacebook InsideMobileApps InsideSocialGames SocialTimes LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

Posts Tagged ‘social media study’

Facebook, Twitter, Pinterest, Snapchat – How B2C And B2B Marketers Use Social Media [STUDY]

Facebook, Twitter, Pinterest, Snapchat - How B2C And B2B Marketers Use Social Media [STUDY]

How are marketers using social media?

Largely, that depends on the sector in which they operate, as business to consumer (B2C) brands tend to favour different platforms to their business to business (B2B) counterparts.

Read more

Just 1% Of Orders To Retail Websites Come From Social Media [STUDY]

Just 1% Of Orders To Retail Websites Come From Social Media [STUDY]

Social media has quickly established itself as an efficient and relatively cost-effective way for brands of all shapes and sizes to build a relevant, engaged audience to drive awareness and website traffic, but is that attention converting into sales?

No, says a new study, which suggested that social media accounted for just 1 percent of orders to U.S. retail websites from digital marketing channels in the first quarter of 2014.

Read more

27% Of UK Viewers Use Social Media Whilst Watching TV [STUDY]

27% Of UK Viewers Use Social Media Whilst Watching TV [STUDY]

Much has been made of Twitter’s connection with TV, often by Twitter themselves – the company is betting big that its circular relationship with the major networks and their biggest shows is beneficial to all parties.

However, right now at least that synergy isn’t clear. Last month an NBC exec suggested that Twitter does not increase TV viewers, and new data from YouGov could provide some indication why.

Read more

Twitter App Usage Grew 14% In The Past 6 Months [STATS]

Twitter App Usage Grew 14% In The Past 6 Months [STATS]

Twitter’s monthly active user growth problem is well documented, and everyday use of the platform actually fell 3 percent in the past six months, says GlobalWebIndex.

But there’s some good news for Twitter, as the same study revealed that use of the Twitter app is actually up 14 percent over the same period – beating Facebook, Google+ and YouTube.

Read more

We’re Using Twitter, Facebook Less, Instagram, Tumblr More, Says Data [STUDY]

We're Using Twitter, Facebook Less, Instagram, Tumblr More, Says Data [STUDY]

While Facebook remains the biggest social network by almost every metric that matters – an eye-opening 82 percent of internet users worldwide (excluding China) now have a Facebook account – active usage of the platform has actually fallen over the past six months, reveals new data from GlobalWebIndex.

Read more

99% Of Shared Blog Content Is Posted To Facebook And Twitter [STUDY]

99% Of Shared Blog Content Is Posted To Facebook And Twitter [STUDY]

76 million people will read blogs in the U.S. in 2014 – roughly one quarter of the population – and close to two in five will use Twitter when sharing those posts, reveals a new study.

Read more

Consumer Interactions With Brands More Positive On Twitter Than Facebook [STUDY]

Consumer Interactions With Brands More Positive On Twitter Than Facebook [STUDY]

Consumers typically have a more positive interaction with brands that they engage with on Twitter than other social networks, suggests a new study.

Read more

Facebook, Google+ Lead Twitter, Instagram For Reach Amongst Young Adults [STATS]

Facebook, Google+ Lead Twitter, Instagram For Reach Amongst Young Adults [STATS]

Facebook’s reach amongst young adults is still unmatched when compared to all other social networks, reports Statista, citing a recent study from Harvard University’s Institute Of Politics.

Read more

Which Social Media Management Tools Are Fortune 100 Companies Using? [INFOGRAPHIC]

Which Social Media Management Tools Are Fortune 100 Companies Using? [INFOGRAPHIC]

Managing your social media presence takes work: lots of it.

It can be tricky enough to balance just Twitter amongst your day-to-day duties, but add in Facebook, LinkedIn, Instagram, Pinterest – and more – and suddenly you’re in a world of pain.

Read more

Can Social Media At Work Be A Good Thing? [INFOGRAPHIC]

Can Social Media At Work Be A Good Thing? [INFOGRAPHIC]

Is Twitter banned in your office? Is access to Facebook blocked, or severely frowned upon?

If so, you’re far from alone. Social media continues to get a bad rap in the workplace and many companies still prohibit its use. But are they wrong? Is social networking at work actually productive?

Read more

<< PREVIOUS PAGENEXT PAGE >>