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Posts Tagged ‘social media survey’

81.9% of Social Shares Happen on Facebook (Twitter: 8.6%, Pinterest: 3%) [STUDY]

81.9% of Social Shares Happen on Facebook (Twitter: 8.6%, Pinterest: 3%) [STUDY]

More than eight in 10 of all social media shares take place on Facebook, reveals a new study, almost 10 times as many as that of its nearest rival: Twitter.

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Social Media 201

Social Media 201Starting October 13, Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!

20% of Young Shoppers in the UK Have Purchased Through Facebook (9% via Twitter) [STUDY]

20% of Young Shoppers in the UK Have Purchased Through Facebook (9% via Twitter) [STUDY]

15-24 year-olds in the United Kingdom will spend £5.7 billion online in 2014, with almost three in 10 having purchased a product through social media, reveals a new study.

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Men Spend More Than Women on Purchases From Social Media Recommendations, Ads [STUDY]

Men Spend More Than Women on Purchases From Social Media Recommendations, Ads [STUDY]

Women love to shop, right?

I mean, that’s the stereotype. And maybe it used to be true, but a new study has revealed that when it comes to purchases resulting from recommendations from contacts or ads on social networks, men spend more than women. A lot more.

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Teenagers Prefer Snapchat To Twitter (But Facebook Still Rules) [STUDY]

Teenagers Prefer Snapchat To Twitter (But Facebook Still Rules) [STUDY]

Just over one-third of teenagers use Twitter every day, but more than four in 10 don’t use it all, reveals a new study.

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Consumer Interactions With Brands More Positive On Twitter Than Facebook [STUDY]

Consumer Interactions With Brands More Positive On Twitter Than Facebook [STUDY]

Consumers typically have a more positive interaction with brands that they engage with on Twitter than other social networks, suggests a new study.

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Facebook, LinkedIn Rated Above Twitter For Social Media Marketing [STUDY]

Facebook, LinkedIn Rated Above Twitter For Social Media Marketing [STUDY]

Marketers have voted Facebook as the most marketing friendly social media platform, reveals a new study.

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How Men And Women Use Social Media And Mobile (And What This Means For Ads) [INFOGRAPHIC]

How Men And Women Use Social Media And Mobile (And What This Means For Ads) [INFOGRAPHIC]

Did you hear? Men and women use social media differently.

No real surprise there – study after study has shown this to be the case ever since platforms such as Facebook and Twitter first opened their doors – but what exactly are these differences, and how does this impact advertising and mobile use?

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67% Of Americans Use Social Media (With One In Six Active On Twitter) [STUDY]

67% Of Americans Use Social Media (With One In Six Active On Twitter) [STUDY]

Two thirds of Americans have a profile on one or more social networks, reveals a new study, with about one in six (16 percent) using Twitter.

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70% Of Brands Response To Customer Complaints On Social Media Within 24 Hours [STUDY]

70% Of Brands Response To Customer Complaints On Social Media Within 24 Hours [STUDY]

As a brand using social media, how quickly do you respond to consumer complaints?

If your average response is an hour or less – and it pays to be honest here – you’re in pretty lofty company, as fewer than one in five (18 percent) of brands reply to customer complaints on channels such as Twitter and Facebook within 60 minutes, with 21 percent rarely or never responding at all.

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61% Of Marketing Pros Use Social Media Analytics Tools [STUDY]

61% Of Marketing Pros Use Social Media Analytics Tools [STUDY]

Almost two-thirds of marketing professionals use social media analytics tools, with campaign tracking their number one objective, reveals a study by Demand Metric that was sponsored by NetBase.

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