By Shea Bennett on November 21, 2013 3:00 PM
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Posts Tagged ‘social media survey’
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Shares on social media create shoppers. But not all social shares are created equally.
A Vision Critical survey of social media purchasing trends discovered that Facebook, Twitter and Pinterest each play a different role in how consumers find and share purchase information, with the impact of these platforms varying both by sector and the stage of the buying process.
More than half of U.S. business to business (B2B) marketers plan to increase spending on their social media budget in 2013, reveals a new study.
56 percent of respondents to BtoB Magazine‘s 2013 Outlook: Marketing Priorities And Plans survey said that their marketing spend on channels such as Twitter and Facebook will rise this year, with social media being favoured above both search (52.5 percent) and mobile (a surprisingly low 35.5 percent).
What’s the first thing you do in the morning?
Well, if you’re of a certain age, chances are that you reach for your phone. Cisco surveyed 3,600 college students and workers aged 18-30 across 18 countries and discovered that nine out of ten respondents check their smartphones for updates in email, texts and social media sites, often before they get out of bed.
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