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Posts Tagged ‘social media tools’

Just 15% of Marketers Think Social Media Software is Useful

Just 15% of Marketers Think Social Media Software is Useful

If there’s one thing that the internet has given us in spades it’s data. There’s so much data, in fact, that we need software to make sense of it all so we can drive our marketing campaigns forward.

But which digital tools actually convert these metrics into actual return on investment (ROI)?

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Mediabistro Course

Blogging

BloggingWork with a content strategist to discuss your brand, creative content, or business through blogging! Starting January 15, McLean Robins will teach you how to design, promote, and maintain a blog, develop an audience, integrate social media platforms, and build connections with your community with link sharing. Register now!

25 Awesome Social Media Tools (Your Brand Should Be Using) [INFOGRAPHIC]

25 Awesome Social Media Tools (Your Brand Should Be Using) [INFOGRAPHIC]

When you’re managing your business on social media, it’s essential that you equip yourself with the right tools to do the job.

While I’m a firm believer that 90 percent of Twitter is just showing up, simply being a presence isn’t enough unless you have the platforms and apps in place to effectively measure your ROI and maximise your social strategy.

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Tagboard Provides A Hub For Any Hashtag Across Twitter, Vine, Instagram, Facebook, App.Net And Google+

Now that hashtags have proliferated across social media – not just Twitter – it’s often helpful to see what content is popular around a certain hashtag on more than one network.

Very cool tool Tagboard lets you do just that.

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Addvocate Turns Employees Into Social Brand Amplifiers

One of the most efficient and fastest ways to spread your brand’s message is by empowering the employees who work for or alongside you.

Luckily, there’s a tool that facilitates that in-house brand advocacy so you can expedite the process of encouraging employees to tweet and post about your company. It’s called Addvocate.

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