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Posts Tagged ‘social smb’

SMBs Spending Less On Social Media In 2014 (And More On Their Websites) [STUDY]

SMBs Spending Less On Social Media In 2014 (And More On Their Websites) [STUDY]

Small and medium-sized businesses (SMBs) spent aggressively on social media in 2013, with some success, but this year they’re cutting back slightly on their investment in Twitter and Facebook to concentrate funds on their website, reveals a new study.

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How Are Small Businesses Using Social Media? [INFOGRAPHIC]

How Are Small Businesses Using Social Media? [INFOGRAPHIC]

Two thirds of small businesses are using Twitter, and around a quarter devote six to 10 hours each week to social networking, reveals a new study.

Vertical Response polled more than 400 of their customers to enquire how they’re using social media in their everyday activities, and found that 67 percent use Twitter, which finished second overall in the survey behind Facebook (88 percent).

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73% Of Fast-Growing SMBs Increased Social Media Spend In 2013 [STUDY]

73% Of Fast-Growing SMBs Increased Social Media Spend In 2013 [STUDY]

Three-quarters of “hypergrowth” small and medium-sized businesses (SMBs) in North America increased their budgetary spend on social media and social media advertising in 2013, reveals a new study from LinkedIn.

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The Year Of The Social Small Business [INFOGRAPHIC]

The Year Of The Social Small Business [INFOGRAPHIC]

Did you know that 9 in 10 small to medium-sized businesses (SMBs) use or plan to use social media in 2014?

Which is good news for everyone, as SMBs drive the economy, creating 6 out of every 10 new jobs while contributing $3 trillion in revenue in North America alone last year.

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72% Of SMBs Use Social Media For Marketing (With A Quarter On Twitter) [STUDY]

72% Of SMBs Use Social Media For Marketing (With A Quarter On Twitter) [STUDY]

Do you use social media to promote your small business?

You’re in good company. New research has revealed that almost three-quarters of small and medium-sized businesses (SMBs) now use social media, with mobile marketing also very much on the rise.

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How UK Businesses Use Social Media [INFOGRAPHIC]

How UK Businesses Use Social Media [INFOGRAPHIC]

Did you know that recent studies have shown that almost three in five (57 percent) UK small businesses now use social media?

Sound good. However, two-thirds of firms spend less than five percent of their digital marketing budget on these channels, and 25 percent say they’re only active on social media “when they have the time”.

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Which Social Networks Do SMBs Use To Reach Customers? [INFOGRAPHIC]

Did you know that 38 percent of small to medium-sized businesses (SMBs) link to Twitter on their website homepage?

This compares to 50 percent who link to Facebook, 15 percent for YouTube, 10 percent for Google+ and just 8 percent for LinkedIn, which is rapidly being caught by still wet-behind-the-ears Pinterest (5 percent).

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How To Grow Your Business With Social Media [INFOGRAPHIC]

Your business is only as strong as it roots. And if you’re using social media to market your services, then it’s essential that you dig deep.

Product ratings and reviews, customer support, lead generation and brand awareness are four key areas that, implemented correctly, will allow brands of all shapes and sizes to use platforms such as Twitter and Facebook to boost website footfall and drive sales.

So, here’s the most important question: is your company ready to grow?

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Just 35% Of SMBs Use Social Media For Marketing [INFOGRAPHIC]

Word of mouth and good, old-fashioned advertising rank ahead of social media for the marketing needs of the majority of small businesses, reveals a new study.

Hiscox surveyed 500 owners or partners of SMBs in the U.S. and discovered that just 35 percent of small businesses were actively using social media, which was less than half (79 percent) of those that were relying on word of mouth.

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