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<title>taking over Twitter stream - AllTwitter</title>
<link>http://www.mediabistro.com/alltwitter</link>
<description>The Unofficial Twitter Resource</description>
<copyright>Copyright 2013</copyright>
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<title>The @Sweden Account Is Far From A Failure &#8211; It&#8217;s Marketing Gold</title>
<description><![CDATA[<p><img class="alignright size-medium wp-image-24026" title="shutterstock_74062933" src="http://www.mediabistro.com/alltwitter/files/2012/06/shutterstock_740629331-200x300.jpg" alt="" width="200" height="300" />Have you heard about the controversial <a href=" http://twitter.com/#!/sweden">@Sweden</a> Twitter handle today? Too many times by now, no doubt, as there are posts going up everywhere about <a href=" http://twitter.com/#!/sweden">@Sweden&#8217;s</a> &#8216;failed social media experiment,&#8217; which has gone horribly, <em>HORRIBLY</em> wrong! [Insert gasp here.]</p>
<p>But has it gone wrong? Are the @Sweden account holders and thinkers behind this idea wringing their hands nervously and figuring out who to offer up as a scapegoat to be fired? We think not. And we&#8217;ll tell you why.<br />
 <a href="http://www.mediabistro.com/alltwitter/sweden-account-not-failure_b24020#more-24020" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Mary C. Long</dc:creator>
<comments>http://www.mediabistro.com/alltwitter/sweden-account-not-failure_b24020#disqus_thread</comments>
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		<category><![CDATA[Commentary]]></category>
		<category><![CDATA[Featured Accounts]]></category>
		<category><![CDATA[Sweden]]></category>
		<category><![CDATA[taking over Twitter stream]]></category>
		<category><![CDATA[Twitter Marketing]]></category>
<pubDate>Tue, 12 Jun 2012 14:30:12 +0000</pubDate>
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