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Posts Tagged ‘targeted tweets’

Twitter To Allow Advertisers To Retarget Users Based On Their Browsing History

This afternoon, Twitter announced that, for the first time, it will be granting advertisers access to users’ email addresses and browser-related information in order to better target promoted content.

Concerned about the privacy of your data? Keep reading.

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Mediabistro Course

Twitter Tools for Marketing

Twitter Tools for MarketingWork with the formerly founding editor of AllTwitter to learn the tools and applications to maximize your impact! Starting December 3, Lauren Dugan will teach you how to manage your Tweet schedule using programs like TweetDeck and Hootsuite, search for people, trends, and content, and analyze your social growth and other important metrics. Register now!

Twitter’s Targeted Tweets Produce High Engagement Rates [STUDY]

Twitter launched a new offering yesterday, targeted tweets.

The service allows you to send tailored tweets to specific audience subsets, if you so desire (and you should). And guess what? According to this study by SocialCode, it’s pretty darned effective!
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