Twitter’s self-service advertising platform, which allows small and medium-sized businesses with monthly marketing budgets of $5,000 or less to use Promoted Tweets, Promoted Accounts and Twitter Analytics in their digital marketing campaigns, is now available to all users in the U.S. for the first time.

Previously, self-service ads on Twitter were invite-only, and while the platform will remain the same for existing Twitter self-service advertisers, opening these tools to all businesses across the U.S. is expected to dramatically increase Twitter’s revenue stream.

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Twitter has been pushing their ad platform on brands for some time, but the option to tap into this side of the micro-blogging network hasn’t been an option for your common or garden user… until now.

The company has started to roll out “Advertise On Twitter” pop-ups to select profiles when they visit Twitter.com, encouraging users to “grow your followers and help them spread the word about you”.

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