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Posts Tagged ‘Twitter advertising update’

Twitter’s Lead Generation Cards Now Open To All Advertisers

Following the limited release of Twitter’s new Lead Generation Cards back in May, Twitter has officially made the cards available to all advertisers.

In addition, the Lead Generation Cards come loaded with enhancements based on feedback from the advertisers who’ve been testing the functionality.

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Twitter To Allow Advertisers To Retarget Users Based On Their Browsing History

This afternoon, Twitter announced that, for the first time, it will be granting advertisers access to users’ email addresses and browser-related information in order to better target promoted content.

Concerned about the privacy of your data? Keep reading.

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Twitter Premieres TV Ad Targeting, Enabling Marketers To Synchronize Their Twitter And TV Ad Campaigns

Twitter’s Rumored Multi-Million Dollar Deal With Ad-Buying Company Should Worry TV Execs

Move over TV! It looks like Twitter is no longer happy playing sidekick in the Social TV equation and wants to be the top dog.

At least, that’s the way it appears if this multi-million dollar deal becomes a reality.

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