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Posts Tagged ‘twitter commerce’

Twitter Partners With Bank to Offer Money Transfers via Tweets

Twitter Partners With Bank to Offer Money Transfers via Tweets

Twitter has teamed up with one of France’s leading banks to offer a way to transfer money via a tweet.

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5 Ways to Make Social Commerce More Appealing to Customers [STUDY]

5 Ways to Make Social Commerce More Appealing to Customers [STUDY]

Just 5 percent of U.S. adults have made a purchase via a social media site. Partly that’s because buying directly from a platform such as Twitter and Facebook has never really been an option for consumers, and shopping options from third parties have always been a little bit cumbersome to implement (and converted poorly as a result).

However, with the launch of the Twitter and Facebook ‘buy’ buttons, everything changes. Now, it’s going to be really easy for customers to buy directly from their favourite brands on their favourite social platforms. So what do Twitter and Facebook need to do to maximise this purchase power?

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75% of Twitter Users Purchase Products Online Each Month [STUDY]

75% of Twitter Users Purchase Products Online Each Month [STUDY]

Yesterday Twitter announced its entrance into the e-commerce business with its new ‘buy’ button, which allows users to make purchases directly through Twitter via a single click.

Twitter’s timing couldn’t have been any better, as a new study has revealed that three in four Twitter users have bought a product online in the past month, which is above average for all internet users.

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Twitter ‘Buy’ Button Launches (Alongside New Twitter Commerce T&Cs)

Twitter 'Buy' Button Launches (Alongside New Twitter Commerce T&Cs)

We’ve been tracking the rumours for a while and now, finally, Twitter’s ‘Buy’ button has launched, and with it some new Twitter commerce terms and conditions.

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Twitter Working With Payments Startup Stripe on Shopping Button

Twitter Working With Payments Startup Stripe on Shopping Button

Rumours about shopping functionality coming to Twitter have been circulating for quite some time now. In July a “buy now” button was seen in the wild by some users of Twitter’s mobile app, and earlier this month a payment and shipping option appeared on the Twitter Android app for a select few.

Now, things are really heating up, as reports suggest that Twitter is having serious talks with payments startup Stripe about implementing e-commerce features on the platform, which could launch later this year.

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U.S. Social Commerce – Statistics & Trends [INFOGRAPHIC]

U.S. Social Commerce - Statistics & Trends [INFOGRAPHIC]

Did you know that social commerce sales are forecast to represent five percent of all online retail revenue in 2015?

Doesn’t sound like much? That five percent equates to $15 billion. Not too shabby.

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20% of Young Shoppers in the UK Have Purchased Through Facebook (9% via Twitter) [STUDY]

20% of Young Shoppers in the UK Have Purchased Through Facebook (9% via Twitter) [STUDY]

15-24 year-olds in the United Kingdom will spend £5.7 billion online in 2014, with almost three in 10 having purchased a product through social media, reveals a new study.

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Twitter Shopping Could be Coming Soon as ‘Payment & Shipping’ Option Appears in Apps

Twitter Shopping Could be Coming Soon as 'Payment & Shipping' Option Appears in Apps

Last month we reported on news that a “buy now” button had been seen in the wild by some users of the Twitter mobile app. While this feature was not functional and only appeared for the usual very small subset of folks, it did appear to be an early indication that some form of e-commerce was coming to Twitter.

Here’s an even bigger clue: a “Payment & Shipping” option has materialised for some users of Twitter’s official Android app, which suggests that shopping functionality could be right around the corner.

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Twitter’s Latest Experiment: ‘Buy Now’ Shopping Buttons In Tweets

Twitter's Latest Experiment: 'Buy Now' Shopping Buttons In Tweets

One-click shopping could soon be coming to Twitter via a “buy now” button embedded directly into tweets, allowing users to purchase products directly from the social platform and empowering brands to effectively market their products and services to a targeted audience.

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Chirpify Launches #Actiontags, Hashtags You Can Activate Across Channels

Chirpify Launches #Actiontags, Hashtags You Can Activate Across Channels

Portland-based social commerce platform Chirpify is trying to kick the hashtag up a notch with “#actiontags,” hashtags that brands can activate for cross-channel conversion.

With #actiontags, which can be used at live events, on TV shows, and in social campaigns, consumers can make a purchase, enter a contest, donate, or subscribe to a newsletter by posting a hashtag on Twitter, Facebook or Instagram.

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