Ever wonder what anyone has ever tweeted about you or your competitors? Most services give you a snapshot, highlighting what’s happening right now – or possibly 30 days back, but what about Twitter data from any given time period going all the way back to the first Tweet in 2006?

You can’t see those tweets unless you have access to Twitter’s firehose – or unless you use Gnip. And no, it’s not free.

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Imagine your company, the Widgetry Factory, just realized a potential new niche. Widgetry would need to act quickly and would want to find influencers on Twitter to help dominate the market (assuming Widgetry’s marketing team was worth its salt, of course).

And imagine that this very specific niche would appeal to males who were physically active, fond of high-end footwear and living in the Southeast part of the United States and other comparable climates. How would Widgetry ever find these folks?

Well, if they understood a thing or two about Twitter’s firehose and who has access to it, the folks at Widgetry would know to check out the new PeopleBrowsr and Kred social data APIs (just released today) – because the folks at PeopleBrowsr not only have access to Twitter’s firehose, they’re kinda setting the standard for how to delve into it.
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