What can your business do in just 140 characters?
That’s the question Twitter hopes to answer for brands of all shapes and sizes with the relaunch of its Twitter for Business website, which was unveiled yesterday with a new design, new content and yet another of those very charming Twitter videos.
We're kicking off our upcoming June Social Media Marketing Boot Camp session with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here.
If you’re a brand and you want to restrict the age of people reading your tweets, you’ll be relieved to read this.
Buddy Media has partnered with Twitter to create an age screening feature – and it’s free. Read more
Web traffic analytics service Compete.com recently published the results of a field survey that looked to determine how consumers are using social media, and how that behaviour impacts on their interaction with brands.
The study revealed some interesting data about Twitter, including how users of the microblogging platform are more likely to engage through a mobile device and post updates whilst watching TV shows. More importantly for marketers, Twitter beats both Facebook and LinkedIn as a medium for engaging with brands, notably for product news and that all-important end purchase.
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