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Posts Tagged ‘twitter in the uk’

UK Is The Most Social Media-Savvy Country In The World [INFOGRAPHIC]

UK Is The Most Social Media-Savvy Country In The World [INFOGRAPHIC]

A new infographic by Offerpop declares that the UK is the most social media-savvy country in the world.

Keep reading for the fun facts and stats that represent Britain’s 2013 fascination with and penchant for social media.

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The Number Of UK Twitter Users Has Doubled In The Past Two Years [STUDY]

The number of Twitter users in the United Kingdom has more than doubled in the past two years, with a February 2013 poll from Kinetic Worldwide revealing that close to one third (28 percent) of all UK internet users are now active on the micro-blogging social platform, up from just over one in ten (13 percent) in February 2011.

Almost half (47 percent) of 18-24 year-old internet users maintain a Twitter profile in the UK, with 35-44 year-olds (33 percent) also well represented.

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How Is Twitter Being Used In The UK? [STUDY]

Twitter is well-established in the United Kingdom with some 80 percent of the country’s 10 million Twitter users accessing the platform via a mobile device.

UK users are also avid users of Twitter whilst watching television, commuting, shopping and even whilst in bed, and a new study has unveiled further insights into just how ingrained the micro-blogging platform has become within the British consciousness.

Of particular interest for marketers, the report revealed that almost one in every twenty-five tweets sent in the UK mention brands – equating to an incredible 12,600 tweets per minute – which is perhaps the greatest indication yet of Twitter’s growing value to modern business.

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32% Of All UK Adults Now Have A Twitter Profile [REPORT]

PR firm Umpf conducted a research study that asked nearly 2,400 UK adults questions about the social networking platforms that they used.

The results are in and they’re fascinating. According to the study, Twitter has an estimated 15.5 million users in the UK (about 32% of all adults), is favoured equally by both genders and is most popular with users between the ages of 18-44.

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