By Shea Bennett on June 11, 2014 9:00 AM
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Posts Tagged ‘twitter mistakes’
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Twitter is a million different things to a million different people, and it’s probably fair to say that there is no single right way to use the micro-blogging social network. If whatever you’re doing on Twitter works for you, then it works.
However, there are certain things that some folks do on a regular basis on Twitter that are not only harming their efforts on the platform itself but, if they repeated this behaviour in their “real life”, they’d likely quickly see the error of their ways… if only because they’d appear to be quite insane.
Hilarity ensued, the account gained more than 20,000 Twitter followers, and all was well in the world.
If that’s the best case scenario for a celebrity Twitter takeover of a sports account, here is the worst.
Everyone does it.
You misspell a word and press “Send” too quickly; you’re a social media manager for a brand and you tweet something personal to the company’s thousands of followers; you send a tweet that was meant to be a DM.
It happens, and it’s not the end of the world. But it’s always smart to keep apprised of the potential Twitter traps to avoid, and prepare a game plan for when you do mess up.
Here are three common Twitter goofs. Before you panic, we’ll also help you out with a few damage control tactics.
Time for another rant. My usual disclaimer applies.
Your Twitter Background Is Free And Off The Shelf
Here’s the thing – customised Twitter backgrounds are largely a waste of time. Until Twitter decides to make them interactive and allows us to add links and apps and other customisable options – which could perhaps let them compete with Facebook pages – unless you’re very important there’s really not a lot of point in spending a lot of time and effort on your background.
By and large, and because there’s not much to do once they get there, people only tend to visit your profile page directly (and thus see your background) a couple of times – once, when they’re deciding whether to follow you when you’re an unknown quantity, and possibly a second time when they’re trying to remember who the heck you are a few months later.
If you simply must have a background, you’re better off customising it yourself (perhaps utilising the services of your favourite designer pal), using a simple (and original) tile, or even one of Twitter’s options, than you are using a freebie service that proudly displays TWITTERBACKGROUND.ORG on the top-left of the page. Not only does that look lame, it is lame.
And even if your background is absolutely first class, remember that different monitor sizes and screen resolutions mean that all those email address, URLs and telephone numbers you carefully placed on the left sidebar can be completely invisible to those millions of people using netbooks and mobile handsets.
Unless you’re very skilled and/or can put together something absolutely incredible – that works on any screen size – it really isn’t worth going to too much trouble. Read more
Twitter comes with a fairly steep learning curve, and it can take a while for absolute newcomers to get to grips with what the platform is all about.
Indeed, the process of ‘getting Twitter’ is a thing and in and of itself. Some people understand the network before they even sign up. For others, it’s a lengthier journey, and one where they often turn to many social media gurus, looking for short fix, quick and easy answers.
This is a mistake. Ergo, further mistakes are made. Six months pass, and suddenly to other new users it’s YOU who is the ‘expert’. It’s you who has all the answers. And so the cycle repeats itself, ad infinitum.