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Posts Tagged ‘Tyler Durden’

10 Cool Things YOU Can Do Today To Improve Twitter For Tomorrow

It’s early Monday morning. You’re tired after a weekend that was long on thrills but short on recovery. You log on to Twitter, but you just don’t have the energy. What to do, what to do?

Fear not: here are ten things you can do on Twitter today – or any day – that will massively improve your experience on the network.

  1. Help your friends understand how to use Twitter. Email them the link to my Twitter 101 tutorials, or if they’re already on Twitter, hook them up with tips to help newcomers hit the ground running.
  2. Learn how to defend yourself from spammers, trolls and automated direct messages.
  3. Understand why everybody needs a follow policy – eliminate those phony followers.
  4. Want to get more retweets? Memorise your retweet number (and sharpen your pencil)!
  5. Take a minute to fill in the description box on your Twitter lists – it really does make the feature significantly richer and lists with descriptions are going to attract more followers. (And yes – I mean all of your lists!)
  6. Fight Club celebrated its 10th anniversary earlier this week – find out what Tyler Durden can teach you about Twitter
  7. Start a conversation with a total stranger – that’s what puts the social in ‘social media’.
  8. Play around with the new retweet mechanism – while it’s not currently as good as the organic and original RT@ function, it’s here to stay, and will come with improvements in the future (including edits).
  9. Take a Twitter poll! For example, how do you rate Twitter’s technical support? Would you pay $1 a month to access Twitter? How many celebrities to do you follow? What reasons do you need to block somebody? What kind of avatar do you like to see?
  10. Having problems? Learn how you can submit a help ticket to Twitter.

BONUS: please, please, please – don’t be a metweeter.

What are you waiting for? Get stuck in!

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What Tyler Durden Can Teach You About Twitter And Social Media

Would Tyler Durden have used social media? Quite possibly, but probably not in an entirely productive way. I very much doubt he’d have been tweeting about what he had for breakfast, or been overly bothered about how many chumps he infected on Facebook (at least, not in the standard way).

Still, there are lessons to be learned about social media from the things that Tyler said, even if we have to be a little creative and put some reverse spin on his intent, doing a little paraphrasing along the way.

“The First Rule Of Twitter Is: You Do Not Talk About Twitter. The Second Rule Of Twitter Is: You Do NOT Talk About Twitter.”

See, this is your problem – you’ve been obeying Tyler’s first two rules. Maybe you’re a brand, maybe you’re businessman, or maybe you’re just somebody with something to sell. Or something to say. So, you’ve set up your Twitter account, followed a few people, been followed back by a few more, and that’s it.

Finished. Over. You’re done.

What Tyler Durden Can Teach You About Twitter And Social Media

Why stop there? If you want to boost your profile on Twitter, you need to think big. You need to think out of the box, and move beyond believing the only way to expand your presence on the network is on the network. Sure, you might chat about Twitter with your friends, but you need to do more. Put your Twitter profile on your business card. Put it in your email signature. Put it on your letterhead. Tell clients to find you on Twitter. Encourage your Facebook friends to follow you on Twitter.

Don’t be embarrassed – Twitter is becoming a really big deal. You need to be talking about it.

“You Are Not A Beautiful Or Unique Snowflake.”

You’re really not. You’re the same decaying organic matter as everything else. Twitter has about 20 million users – what separates you from the other 19,999,999? What can you do to stand out? To be unique? What makes you different from them?

"You Are Not A Beautiful Or Unique Snowflake."

“You’re not your job. You’re not how much money you have in the bank. You’re not the car you drive. You’re not the contents of your wallet.”

Tip: The answer does not lie in Twitter’s much-derided, “What are you doing?” Think outside the box. Be different. Be interesting.

“People Are Always Asking Me If I Know Tyler Durden.”

Do you know the things you stand for, that you believe in, that you want to accomplish in your life? If you don’t know who you are, how can you possibly convince anybody else?

"People Are Always Asking Me If I Know Tyler Durden."

“Hey, you created me. I didn’t create some loser alter-ego to make myself feel better. Take some responsibility!”

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