By Lauren Dugan on June 7, 2012 12:00 PM
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Posts Tagged ‘Valuation’
Build a Social Business with the Digital Producer at Anderson Cooper 360°
We're kicking off our upcoming June Social Media Marketing Boot Camp session with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here.
Twitter’s valuation continues to rise as new reports have the company raising $400 million in a private round of financing.
Everyone wants to know whether we’re in a tech bubble or not right now, and this infographic puts things into a bit clearer focus. Take a look at what the largest social media and tech companies are worth, and how their valuations compare to their revenues – and note that Twitter is the most “overvalued” in terms of revenue to valuation ratio.
Unconfirmed rumors from Business Insider last week indicate that leading Twitter investor Kleiner Perkins is selling off Twitter stock on the secondary market – just months after making its investment.
Private investors have pushed Twitter’s valuation up to $7.7 billion, which is more than twice its valuation just three months ago.
Twitter needs to make some money this year. As eMarketer predicts, Twitter will make $150 million in advertising revenue this year – and the company is doing everything they can to get there. While most of us have seen Promoted Tweets from big name companies like Coca-Cola, Dell and Ford, Twitter is shifting gears a bit and starting to focus on small- and medium-sized businesses for its advertising products.
New information has been uncovered about JPMorgan Chase’s social media fund, and the importance that it is putting on Twitter. The fund, known as the J.P. Morgan Digital Growth Fund, will value Twitter at $4.5 billion, and is hoping to purchase 10% of the company for $450 million.
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