Need a little weekend reading? We’ve compiled our top ten Twitter stories of the week, which includes five best practices for Twitter hashtags, 50 Twitter fun facts, new data showing how many people define themselves as a social media ‘guru’ on Twitter, a look at which social network ‘won’ 2012 and tips on how to get more retweets.
Here are our top 10 Twitter stories of the week.
Hashtags are the quickest and easiest way to search for and find out what Twitter users are currently talking about. They’re also key to productive Twitter engagement – hashtags put your tweets in front of the people who are interested in them. Check out this post for a short history of the hashtag. But most importantly: how do you use them? And how do you use them well?
As Twitter has grown exponentially in terms of membership, usage and popularity, it’s increasingly interesting to look at facts and figures surrounding the micro-blogging platform. So we’ve put together 50 fun facts about Twitter for your reading enjoyment.
A recent study has revealed that there are tens of thousands of people who are happy to describe themselves as a social media ‘guru’, ‘ninja’, ‘expert’ or ‘maven’. Even worse, almost a couple of hundred like to go by ‘social media whore’. Hey, at least they’re getting paid.
2012 was a huge year for social media. Facebook’s IPO and Instagram buyout dominated the headlines. Twitter is now everywhere, and celebrated the tail-end of the year by reaching 200 million active users. LinkedIn has strengthened its position as the premier business social network while shaking off Facebook’s share price nightmare to continue to trade near its stock peak. And Pinterest had one of the best twelve months of any social network, ever. But which of these social behemoths experienced a year that they’re never going to forget?
Do you want to get more retweets? Retweeting isn’t just about tweeting good content, or having tons of followers, or stuffing your tweets with hashtags. There’s actually a science behind it. And the folks at Quick Sprout have taken a stab at breaking it down into a helpful infographic. Interested? Follow the steps below.
Erik Qualman, author of the website and book Socialnomics, has updated his popular YouTube video about social media for the fourth time. The video, a roughly three-minute look at stats related to the digital age, is a really interesting and digestible snapshot of social media and its impact on our daily lives. We’ve pulled out 11 of the most surprising fact mentioned in the video.
How do the top U.S. retail brands stack up on social media? Platforms such as Facebook, Twitter, Google+, Pinterest and YouTube have revolutionised retail marketing. The top brands can easily attract millions of fans and customers – tens of millions on Facebook – and, engaged appropriately, these huge, attentive audiences can dramatically raise product and service awareness, boost website footfall and drive sales.
Did you know that infographics shared on Twitter receive almost ten times as many retweets as traditional posts? And it’s not just our favourite micro-blogging social network that eats these data visuals for breakfast – infographics shared on LinkedIn receive, on average, seven times as many shares as other submissions, and those added to Stumbleupon’s “ocean of awesome” generate 746 percent more pageviews than other kinds of content.
If you’re on Facebook, you probably get annoyed when your stream gets spammed with all the “likes” of your friends, so how do you feel about being alerted to everyone’s “favorites” on Twitter? It’s a growing trend on the micro-blogging platform and one that has the potential to get out of control – fast.
With more than three million active Twitter users, Saudi Arabia not only leads the Middle East, but, with a 300 percent year-on-year growth rate, actually ranks number one in the world as the fastest-growing Twitter nation. Indeed, Saudi Arabia grew more than 3,000 percent between 2011 and 2012, and currently accounts for some 50 million tweets per month.
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(Twitter image via Shutterstock.)
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