AllFacebook InsideFacebook InsideMobileApps InsideSocialGames SocialTimes LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

Twitter On Future Profitability: "We're Thinking About Big, Big Numbers."

Twitter Chief Operating Officer Dick Costolo (@dickc) has been outlining Twitter’s plans for its new advertising system and addressing concerns about the company’s long-term monetization goals.

“We were valued at over a billion dollars last September, so we’re going to live in a world where we need to be generating hundreds of millions of dollars in revenue,” Costolo told Reuters. “We’re thinking about big, big numbers.”

Other points of interest:

  • Twitter is currently adding another dozen advertisers to their Promoted Tweets platform, which Costolo says has been “successful beyond our wildest dreams.”
  • Costolo says Twitter will start to “ramp this up aggressively” beginning in the third quarter of 2010
  • The long-hyped premium Twitter accounts are due this July or August

Costolo: “I’m super confident but it’s a dark tunnel and we’ll see where we are at the end of Q4.”

(Source: Reuters.)

Mediabistro Course

Mediabistro Job Fair

Mediabistro Job FairLand your next big gig! Join us on January 27 at the Altman Building in New York City for an incredible opportunity to meet with hiring managers from the top New York media companies, network with other professionals and industry leaders, ad land your next job. Register now!