AllFacebook InsideFacebook InsideMobileApps InsideSocialGames SocialTimes LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

UK Smartphone Owners Spend 16 Minutes Each Day Social Networking On Their Devices [STUDY]

Smartphone owners in the United Kingdom spent an average of almost two hours (119 minutes) per day using their devices in May, logging no less than 16 minutes using social networking sites, which finished second behind browsing the internet (24 minutes each day) as the most popular smartphone activity, reveals new research from O2 and Samsung.

Listening to music (15 minutes), playing games and making calls (13 minutes each) rounded out the top five.

Daily smartphone use is very much on the rise, with only playing games and reading books (8 minutes per day) registering a slight decrease amongst respondents.

Overall, six in ten mobile users in the UK will use a smartphone this year, rising to 65.8 percent of the population by 2017.

(Source: eMarketer. Smartphone image via Shutterstock.)

Mediabistro Course

Get $25 OFF Web Analytics

Web AnalyticsStarting July 30, master Google Analytics to build traffic and increase sales for your brand! In this course, you'll learn how to use metrics to develop a digital strategy for your business, determine what to look for in analytics reports, use your findings to improve your online initiatives and more. Get $25 OFF with code CLASS25Register now!