AllFacebook InsideFacebook InsideMobileApps InsideSocialGames SocialTimes LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

Social Networking Apps More Popular Than Games, Music for UK Millennials [STUDY]

Social Networking Apps More Popular Than Games, Music for UK Millennials [STUDY]

85 percent of women and 72 percent of men aged 16-24 in the United Kingdom actively use social media apps on their mobile devices, reveals a new study.

Social networking finished in clear place in the poll amongst all respondents, with 81 percent of both genders using those apps, ahead of games (70 percent) and music (56 percent). The survey, which was conducted by Voxburner, discovered that reference, business and (perhaps ironically) productivity apps were amongst the least popular.

Social Networking Apps More Popular Than Games, Music For UK Millennials [STUDY]

(Source: eMarketer. Image via Quka / Shutterstock.com)

Mediabistro Course

Social Media 201

Social Media 201Starting October 13, Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!