This morning Google launched the Google eBookstore, which is aimed at helping indie bookstores compete for the growing demand for digital publishing. The platform is designed for small and local bookstores to be able to sell eBooks.

Consumers can already use it to shop Powell’s Books in Portland or Alibris, an indie bookstore based in Emeryville, CA.  Emily Powell, president of Powell’s Books had this statement: “The book industry is changing, because the way our customers read books is changing. By working with Google, we’ll continue to get books into the hands of our customers, whether the book format is new or used, hardcover, paperback, or electronic.”

In addition, the American Booksellers Association announced today that ABA member stores with IndieCommerce websites are now selling Google eBooks online. ABA president Michael Tucker, co-owner of Books Inc. bookstores in California, had this statement: “This partnership with Google is an important chapter in the renaissance we’ve been seeing in independent bookselling. It allows our membership to better compete with corporate retailers on selection, price, and convenience. It levels the playing field.”

A list of participating ABA member stores that have opted-in to sell Google eBooks online can be found by following this link.

Do you think the Google eBookstore will help save indie bookstores?