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Social Networks

Readers Can Now Share Content To Pinterest On Apps Built On MAZ

In a move to bridge the gap between physical and digital magazines, MAZ, a digital platform for magazine publishers, has added a Pinterest sharing tool to its “clippings” feature.

The feature essentially takes the art of the tear sheet and makes it digital. Using the feature, magazine readers can digitally “rip” a page out of a magazine and instead of hanging it on their wall as they did in the old days, they can hang it on their Pinterest inboard. The tool lets users rip the whole page or a portion of it. It already has share-to-email, Twitter, and Facebook functionality.

This Pinterest update will be added automatically to all of the apps in the MAZ library, which includes apps for the magazines Inc., Bust, 20/20 Magazine and Free Surf, among others.

Discover New Reads & Get Free eBooks With Libboo

Looking for a good eBook to read? Check out, Libboo, a new online book-centric community site that is designed for avid readers to share their favorite reads. It’s kind of like Goodreads but readers get rewards for sharing their opinions.

The company explains its goals in more detail on its site: “Libboo is a platform that connects buzzers (readers who love to share and talk about books) with books they’ll enjoy, to create the next digital bestseller and help talented authors get discovered. Buzzers get rewards such as free ebooks, and increase their influence by sharing great writing with their friends and followers via social media, email, and other online channels.” Read more

Social Network Designed for Only Two Lovers

 

The free Pair app will help you create a social network designed for two lovers, a private way to share messages, pictures, maps and other digital material with your husband, wife, girlfriend or boyfriend.

Writers and media professionals spend too much time chasing Facebook readers and Twitter followers. It is easy to forget that these social networks are designed to create a deeper level connection online, rather than more superficial relationships.  You can download the app for iOS or Google Play. Check it out:

Pair is the easiest way to stay in touch with the person you love, making it easy to share the little things in life with each other. It creates a timeline just for the two of you, where you can post cute video messages and photos that no one else will see. You can also chat, share sketches, voice messages, your location, and even let your partner know that you’re thinking of them with just the push of a button. If your partner has a Facetime account, you can easily switch from text chat to video chat from inside the app. If you’re both online at the same time, you can sketch together, as well as ThumbKiss – a feature that let’s you see where your partner is touching their screen so you can touch the same spot and make both phones vibrate simultaneously. Set reminders for your anniversary or your partners birthday, and share a to-do list to make sure your partner doesn’t forget the milk!

Read more

reKiosk Adds Gifting To Indie E-Commerce Site

reKiosk, an indie website that lets writers, musicians (and local book and record stores) sell digital files online, has added gifting to its site.

The site now includes the ability to send gift files for free via email. Anytime a user uploads a file, they can give it away to 20 different people by clicking on the gift icon in the user’s catalog. The gift recipients don’t have to be reKiosk members, but they do have to join to download the item.

reKiosk lets creators open up a digital kiosk to sell content that they own or have the rights to sell. Sellers earn about 95 percent of sale price. Here is more about how it works from the reKiosk site: “Even better, by uploading your files, you enable the entire community of reKioskers to sell your creation from within their kiosks. Whenever that happens, you’ll always get 70% of the sale price, and they’ll collect a generous fee for marketing and promoting it.”

Gartner: 10-15% of Social Media Reviews Will Be Fake in 2014

As money pours into the paid ratings and reviews industry, Gartner estimates that between 10 to 15 percent of all social media reviews will be fake by 2014.

Do you believe it? The study also projected that these paid reviews will get “at least two Fortune 500 brands” in hot water with the FTC. The problem has generated lots of criticism from Amazon readers, including this cynical infographic: How To Read Amazon Review Graphs.

Senior research analyst Jenny Sussin explained in the release: “With over half of the Internet’s population on social networks, organizations are scrambling for new ways to build bigger follower bases, generate more hits on videos, garner more positive reviews than their competitors and solicit ‘likes’ on their Facebook pages … Many marketers have turned to paying for positive reviews with cash, coupons and promotions including additional hits on YouTube videos in order to pique site visitors’ interests in the hope of increasing sales, customer loyalty and customer advocacy through social media ‘word of mouth’ campaigns.” (Via TechCrunch)

Avon Books Gets Into Crowd Sourcing

Romance publisher Avon Books has relaunched its website and added a new crowd sourced social media platform to it. The site, which is a collaboration between Avon and social publishing company Tidal, brings together content from readers, reviewers, publishers and authors, so that it grows into a living and breathing romance community.

For example, the site pulls content from AvonAddicts, an exclusive group of romance enthusiasts, reviews from sites including smartbitches-trashybooks.com and this content will live next to author videos and publisher promos. Readers can interact with all of this content by commenting and sharing the books. Books that are being talked about are highlighted at the top of the homepage.

Liate Stehlik, SVP/publisher of William Morrow and Avon Books explained the idea in this statement, “Books become bestselling international blockbusters based primarily upon word of mouth; and online/digital sharing is an integral part of that phenomenon.”

Protagonize Gets a Major Update

The collaborative writing community site Protagonize has just rolled out an new update, adding more social networking features and tools to improve the writing experience.

Over at the Protagonize blog, founder Nick Bouton outlined one of the new features, improved page marker tools. More tutorials about the updated tools are coming soon. Check it out:

By clicking the new markers list menu on a work page, you can see all pages you’ve marked in any particular work at-a-glance (see screenshot at right.) The new pop-up marker menu gives you quick access to all page markers you may have in the work you’re currently reading, so you can jump back to any spot in the story that you left off at, any time. Markers in the menu are sorted from newest to oldest, so your latest marker will always be at the top of the list.

Read more

Twitter Acquires App Testing Platform Clutch.io

Twitter has acquired Clutch.io, a platform for developers to do A/B testing with their apps in a deal whose terms were not disclosed.

Clutch.io founders Eric Florenzano and Eric Maguire announced the deal in a blog post on their site, explaining that their mission “has been to help mobile developers iterate fast and grow their user base.  Now, as part of Twitter’s growth & international team, we’re excited for the opportunity to focus our efforts on Twitter’s product at a large scale.”

So what happens to the apps of Clutch.io’s current users? The blog explains more: “We’re happy to announce that over the coming weeks we will make available everything you need to run Clutch.io on your own servers, so that even after our hosted service is no longer running, you can continue to operate it on your own.  We plan on leaving our hosted service active and supported until November 1st.”

App.net Promises User & Developer Driven Social Network

In an era of sponsored tweets and sponsored Facebook pages, App.net promises to be a social network designed for users and not for advertisers. ”We believe that advertising-supported social services are so consistently and inextricably at odds with the interests of users and developers that something must be done,” reads the site’s beta page.

Rather than a free model like Facebook or Twitter, App.net requires users to pay a minimum of $50 a year to join a “real-time social feed without the ads.” The crowd-sourced funding initiative, which has already raised almost $700,000, more than meeting its $500,000 goal which ends tomorrow.

In a video (which we’ve embedded above), App.net founder Dalton Caldwell explains the why he thinks users should pay. “The reason I am so optimistic about a paid opportunity is that it aligns our incentives economically with users and developers. Let me explain that, if we are selling a service our customers are our users and our job is to make our users happy. If we have a free ad-supported service, our customers are advertisers and our job is to make advertisers happy.”

Instagram’s First Photo

Ever wonder what image started Instagram? Well, it’s kinda typical actually. It was a photo of a dog and a foot, seemingly shot from the hip with a smartphone. Instagram founder Kevin Systrom took the image that started the successful platform, which was snapped up by Facebook for $1 billion.

AppAdvice has more: “Although the free Instagram app wouldn’t be released until October 2010, the first photos on the service were uploaded three months earlier to an app named Codename. According to The Next Web, the photo was taken at Chilako Tacos in Todos Santos, Mexico.”

Instagram rejoined the Top Facebook Apps list this week, after falling off in weeks past. The app also tends to rank on the top Android and top iOS apps lists.

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