NookColor Reportedly Hits 3 Million Mark

Digitimes is reporting that Barnes & Noble has already received 3 million NookColors from Foxconn, its manufacturing partner. The NookColor is also supposed to have topped 1 million in sales  in 2010, and achieved 600 thousand units shipped a month during January and  February.

It’s been just over 4 months since the NookColor was launched, which makes these figures only that much more impressive. But are the numbers accurate? Only B&N knows for sure. If they are, then this could be part of the reason why Amazon has not yet released a tablet. Amazon’s Android tablet would need to have killer specs and a drop dead price if it wanted to beat the nookColor.

Also, if these numbers are right, then B&N stands to make a pretty penny when the NooKColor’s App Store launches next month. It already has a captive market numbering in the millions.

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.