The internet is a breeding ground for cat videos, but only a few spreads with the tenacity of influenza. That’s where Tuberank comes in. The app wants to help you create viral videos, and its makers believe that it’s a calculable process.

Tuberank is an app that was spawned by Rubber Republic’s research from the LOL_Project, a study that investigated viral triggers and sharing behaviors of internet users.

TubeRank works by ranking videos according to their *conversation triggers* and *communities of interest*.   TubeRank’s algorithm then adds a layer of social data to each video (e.g. share / sentiment data), which, combined with trigger and interest data, provides an understanding of the viral behaviour of a video i.e. why a video’s shared, where it’s shared and how much it’s shared. Read more