How To Pitch: Slate

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Background: Former editor Michael Kinsley founded Slate in 1996 with the idea that the online magazine would offer a fresh take on news, politics, and culture. When chief political correspondent Jacob Weisberg assumed the editor-in-chief mantle upon Kinsley's departure in 2002, he made expanding Slate's culture department one of his primary goals. Under Weisberg's direction, the magazine became a profitable enterprise, and it received a National Magazine Award for Online Excellence in 2003. In January 2005 The Washington Post bought Slate from Microsoft. In 2008, Weisberg became chairman and editor-in-chief of The Slate Group, a family of publications owned by The Washington Post Company including The Big Money, The Root, and Foreign Policy. David Plotz took over as editor of Slate, and has continued the magazine's commitment to smart, ambitious culture coverage.

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